
Sunday, October 24, 2010
Thursday, October 21, 2010
BERKSHIRE GROWN PRESENTS TWO HOLIDAY FARMERS’ MARKETS


ON NOVEMBER 20 AND DECEMBER 18 IN TWO LOCATIONS
Given the success of last year’s Holiday Farmers’ Markets, Berkshire Grown will host a total of four markets in 2010 with both a north county (Williamstown) and south county (Great Barrington) presence – two on November 20, the Saturday before Thanksgiving, and two on December 18, the Saturday before Christmas.
Many components for holiday meals will be offered from farmers and artisan producers in the region including produce, cheese, eggs, meat, poultry, bread, pies and other baked goods, plus pickles and jams. Entertainment will feature live music at both venues and pre-order pickups will be available.
Both Holiday Farmers’ Markets will take place in North County at the Williams College Field House on Latham Street in Williamstown (10 am – 2 pm)
and in South County at Searles School Gymnasium on Bridge Street in Great Barrington (9 am – 1pm.)
The two events will create a marketplace to extend the selling season of regional farmers and food producers as well as invite community members to join in celebration of our region’s food culture.
Massachusetts Grown…and Fresher is a major sponsor of the markets in addition to Williams College, which has contributed significant funds to the project. In support of Berkshire Grown, this event is sponsored by The Sustainable Food & Agriculture Program and The Zilkha Center for Environmental Initiatives at Williams College, Mezze Restaurant Group, Mission Bar & Tapas/The Market, The Red Lion Inn, Storey Publishing and Slow Food of Western Massachusetts.
Thursday, September 30, 2010
Berkshire Grown Harvest Supper Tasting Menu
Rabbit Pate with Housemade Pickles
Featured Farms: Wannabea Farm, Earthborn Gardens, Farm Girl Farm,
Equinox Farm
Baba Louie’s, Chef and owner Paul Masiero
Grilled Pizza with Fresh Mozzarella, Red Onion, Fresh Garlic,
Arugula, Feta and Balsamic Vinaigrette
Featured Farms: Equinox Farm, Markristo Farm
Café Reva, Chef and owner Aura Whitman
Butternut and Corn Cakes
Tomato Soup with Roasted Garlic and Goat Cheese Crostini
Featured Farms: Rawson Brook Farm, Whitney Farm, High Lawn Farm,
Overmeade Gardens
Canyon Ranch, Chefs Stephen Betti and Laura Stanton
Black Mission Figs with Chatham Sheepherders Ewes Blue,
Baby Arugula and White Balsamic Vinegar
Featured Farms: Equinox Farm, Chatham Sheepherders
Castle Street Cafe, Chef and owner Michael Ballon
Penne with Monterey Chevre and Heirloom Tomatoes
Featured Farms: High Lawn Farm, Farm Girl Farm, Rawson Brook Farm
Chez Nous, Chefs and owners Franck Tessier and Rachel Portnoy
Beet Tartare with Monterey Chevre
Lemon-Thyme Posset
Featured Farms: High Lawn Farm, Woven Roots Farm, Rawson Brook Farm
EnlightenNext, Chefs Devon and Ryan Johnson
Vegetable Pate on Fresh Veggie Slices
Raw Zucchini Crackers and Kale Chips
Corn Goulash with Toasted Pumpkin Seeeds
Featured Farms: Markristo Farm, Westminster, Foxhollow, Farm at Miller’s Crossing
Gala Restaurant, Chef Chris Bonnivier
Pork and Smokey Bacon Rillette with a
Crispy Grilled Gala Apple and Garlic Confit over Frisée
Featured Farms: Leahey Farm, Farm Girl Farm
Gramercy Bistro, Chef and owner Alexander Smith
Kale and Cheddar Cheese Soup
Featured Farm: Peace Valley Farm, Goat Rising Cheese
Guido’s Fresh Marketplace, Chef Jim Gop
Slow Cooked Pork Tenderloin with Mulled Cider Jus
Carrot and Coriander Puree and Braised Swiss Chard
Featured Farms: Farm Girl Farm, Hilltop Orchards, High Lawn Farm
John Andrews, Chef and owner Dan Smith
Milk Braised Pork Shoulder with
Melting Red Onions, Braised Kale and Chevre
Featured Farms: Herondale Farm, Indian Line Farm, Farm Girl Farm,
High Lawn Farm, Rawson Brook Farm
La Terrazza, Chef and owner Rosemary Chiariello
Apple Pie with SoCo Creamery Ice Cream
Featured Farm: Bartlett Orchards
Marketplace Kitchen, Chef and owner David Renner and Chef Steve Sherman
Corn Fritters with Tomato Jam
Featured Farms: Howden Farm, Equinox Farm
Martin’s Restaurant, Chef and owner Martin Lewis
Butternut Squash and Vegetable Soup
Featured Farm: Taft Farms
Mezze Bistro + Bar, Chef Joji Sumi
Pork Pate
Featured Farm: Kim Wells
The Old Inn on the Green, Chef and owner Peter Platt
Roasted Autumn Vegetable Risotto
Featured Farms: Taft Farms, Equinox Farm, Berkshire Bounty
The Red Lion Inn, Chef Brian Alberg
Smoked Tomato Soup with Sweet Corn Salad and Roasted Tomatillos
Featured Farms: Equinox Farm, Howden Farm, Farm Girl Farm
Route 7 Grill, Owner Lester Blumenthal
Pulled Pork with Route 7 Grill BBQ Sauce
Cabbage Slaw
Macaroni and Cheese
Featured Farms: Paul Paisley Farm, Taft Farms
Savory Harvest Catering, Chef and owner Michael Roller
Spice Crusted Sea Scallop with Parsnip Cake, Cider Sauce and Parsley Puree
Featured Farms: Bartlett’s Orchard, Overmeade Gardens
Stagecoach Tavern, Chef Sarah Dibben
Capretto Rillette with Pickled Carrots on Crostini with Garlic and Basil Pistou
Featured Farms: Rawson Brook Farm, Moon in the Pond Farm, Indian Line Farm, Farm Girl Farm, Maidenflower Farm
Wheatleigh, Chef Jeffrey Thompson
Heirloom Tomato, Corn and Poblano Pico de Gallo with Whole Wheat Chips
Summer Melon with Vanilla Yogurt
Featured Farms: Farm Girl Farm, Sidehill Farm, Taft Farms
Williams College, Chef Molly O’Brien
Fresh Pasta with Sweet Caramelized Onions, Roasted Garlic,
Sundried Cherry Tomatoes, Basil and Spicy Greens
Toasted Garlic Chips with Three Toppings
Featured Farm: Peace Valley Farm
BEVERAGE MENU
Beers from Barrington Brewery
Wines from Les Trois Emme
Spirits from Berkshire Mountain Distillers
Coffee and Teas from Riverbend Cafe
Tuesday, September 7, 2010
Preserving the Bounty Details

September 9 – Preserving the Bounty kicks off with Michael Roller of Hancock Shaker Village (HSV) who will present a workshop on Shaker Cooking for Today with a focus on food preservation from 11 am to 12 pm. The cost to participate for is $17 per person and free to HSV members.
September 11 – Wild Oats Market in Williamstown will host a salsa canning workshop from 2-4 pm at the store. The fee to participate is $10 and space is limited.
Fiona deRis of S.O.L. Kitchen Catering in Great Barrington will present an all-day workshop on preserving food including tomato sauce, yogurt, lacto-fermented dilly beans and more. In partnership with the Northeast Organic Farming Association (NOFA/Mass), this workshop will take place from 9 am to 3 pm. The event is part of the Massachusetts Food Preservation Workshop Days. The workshop cost is $50 ($5 discount for NOFA members) and a potluck lunch will be shared at the event.
September 13 – The Berkshire Co-op Market in Great Barrington will host Hawthorne Valley Farm’s Sauerkraut Seth who will present a workshop to preserve seasonal vegetables with his traditional lactofermentation methods at 4 pm.
September 16 – Carole Murko of Heirloom Meals in Stockbridge will present a workshop on ketchup: preserving tomatoes into an all-American condiment with tomatoes from Farm Girl Farm and Indian Line Farm from 7-10 pm. The cost to participate is $25.
September 18 – Amy Cotler, author of The Locavore Way, will be presenting a workshop in WestStockbridge on making herbs last through winter from 10 am – 12:30 pm. The cost is $40 per person; a $50 fee
includes a copy of her book.
September 19 – Pronto Cooking School in Lenox will feature Elyse Etling and Katherine Miller who will
present a workshop on dehydrating herbs and vegetables for soup stocks, making dehydrated crackers from zucchini and pickling vegetables with Indian spices from 9 am until 12 pm. The cost to participate is $50.
Chris Bonnivier of Gala Restaurant & Bar in Williamstown will host a canning workshop featuring honey-lavender poached port pears at 3 pm.
September 21 – Mezze Bistro + Bar will present a canning and pickling workshop at Sheep Hill right next door to its new restaurant location in Williamstown from 7 to 9 pm (NOTE CHANGE OF TIME). Veteran canner Lauren Gotlieb will present hands-on instruction on pickling carrots and beets sourced from Mighty Food Farm in Pownal, VT. Each participant will take home a jar of each and the cost per person is $25.
September 25 – The Berkshire Co-op Market in Great Barrington will offer a pickling workshop for kids at 10 am with Jenny Schwartz. The workshop is free and open to the public, however space is limited.
Ward’s Nursery & Garden Center in Great Barrington will host a pickling workshop with Andy McMeekin at 10 am.
Guido’s Fresh Marketplace and The Marketplace Kitchen chefs will present a hands-on Harvest Cooking workshop in Sheffield followed by supper from 4-7 pm. The preservation focus will be tomato sauce with
recipes/instructions and a container of sauce to take home.
October 30 – Hancock Shaker Village will extend Preserving the Bounty into October with Julie Gale, founder and cooking instructor of At The Kitchen Table Cooking School. This session will provide tips and techniques for proper food storage and preservation highlighting lacto-fermentation, plus canning, pickling,drying and freezing. The cost to participate for is $17 per person and free to HSV members.
* * * * * *
Registration is required for these classes. Contact participating workshop host locations to register for specific events.
Participating Berkshire Grown members’ contact information:
North + Central County:
Gala Restaurant and Bar, Williamstown – 413.458.9611x517 | chef@galarestaurant.com
Hancock Shaker Village, Pittsfield – 413.442.5927 | samelsevents@rnetworx.com
Mezze Bistro + Bar, Williamstown – 413.458.0123 | mezzebistro@mezzeinc.com
Wild Oats Community Market, Williamstown – 413.458.8060 | gm@wildoats.coop
South County:
Allium Restaurant + Bar, Great Barrington – 413.528.2118 | allium@mezzeinc.com
Amy Cotler, The Locavore Way, West Stockbridge – 413.232.7174 | amy@freshcotler.com
Berkshire Co-op Market, Great Barrington – 413.528.9697 | mattn@berkshirecoop.coop
Guido’s Fresh Marketplace/Marketplace Kitchen – 413.442.9912x122 | eheinlein@guidosfreshmarketplace.com
Heirloom Meals with Carole Murko, Stockbridge – 413.298.0173 | carole@boulderwoodgroup.com
Pronto Cooking School, Lenox – 413.637.3949 | elyseetling@aol.com
S.O.L. Kitchen Catering, Great Barrington – 413.658.5374 | ben.grosscup@nofamass.org
Ward’s Nursery & Garden Center, Great Barrington – 413.528.0166 | jodic@wardsnursery.com
###
Thursday, September 2, 2010
Preserving the Bounty Workshops

BACK BY POPULAR DEMAND, BERKSHIRE GROWN’S PRESERVING THE BOUNTY
-- CANNING, PICKLING AND KEEPING THE HARVEST --
RETURNS THIS SEPTEMBER
GREAT BARRINGTON, Mass. (September 1, 2010) – To quote last week’s New York Times article: “It’s hard
to dismiss the current locavore boom in the Berkshires as mere fashion.” The Berkshires’ locavore movement is
at an all-time high come September with a countywide undertaking to preserve the abundance of produce
available from farms and home gardens throughout the region. Preserving the Bounty: Canning, Pickling and
Keeping the Harvest presents a second season of fun and educational community canning workshops in
partnership with Berkshire restaurants, food purveyors and partners. Berkshire Grown member-hosted
workshops will explore how to get the most out of the harvest through a wide range of preservation methods
with eleven sessions planned in September and two in October.
The old-fashioned art of preserving foods and the demand to learn more about local food and how we can
‘extend’ our short growing season is on the rise. The September workshops will teach participants procedures to
safely preserve the harvest with hands-on experience under the leadership of local experts. “Preserving food is
becoming increasingly more popular because people want to eat locally grown food throughout the year,”
reports Barbara Zheutlin, executive director of Berkshire Grown. “Learning how to preserve fresh produce will
make it possible for people to ‘eat local’ after the growing season.”
In support of the Berkshire Grown mission and in partnership with this preservation effort, the Berkshire Co-op
Market, Guido’s Fresh Marketplace, Mezze Restaurant Group, The Red Lion Inn and Storey Publishing are
official sponsors of the Preserving the Bounty event workshops.
“Preserving the Bounty will strengthen the connection between community members – all of us who eat – and
local farmers and restaurants. We are grateful for the support of our members and sponsors and hope this event
increases the possibility for more people to eat locally grown food throughout the year,” explains Zheutlin.
Preserving the Bounty will present demonstrations and information on canning and preserving fruits,
vegetables and herbs using techniques including freezing, canning, pickling and drying, as well as making
salsas, sauces and ketchup. Workshop dates, class fees, session leaders and specific topics will vary at the
participating member hosts throughout the region and will include a selection of foods to take home and enjoy.
Sponsor Storey Publishing is supplying each workshop with a copy of Put ‘Em Up, their newest book on
canning and preserving by Sherri Brooks Vinton, as a giveaway for lucky recipients.
Workshop Calendar + Details
In north and central Berkshire county, participating members include Gala Restaurant & Bar, Hancock Shaker
Village, Mezze Bistro + Bar and Wild Oats Market. Participants in south county include Allium Restaurant +
Bar, Amy Cotler, author of The Locavore Way, the Berkshire Co-op Market, Guido’s Fresh Marketplace at The
Marketplace Kitchen, Heirloom Meals with Carole Murko, Pronto Cooking School, S.O.L. Kitchen Catering
and Ward’s Nursery & Garden Center.
Thursday, June 3, 2010
Restaurant Week Sunday June 6 - 10, 2010
You can join Berkshire Grown at a participating restaurant.
Dine out during Berkshire Grown Restaurant Week at one of these fabulous restaurants:
allium Restaurant
Baba Louie's
Brix
Cafe Reva
Caffe Pomo D'oro
Castle Street Café
Chez Nous
Gala Restaurant and Bar
Gramercy Bistro
John Andrews Restaurant
La Terrazza at Gateways Inn
Mezze Bistro + Bar
Route 7 Grill
Sloane's Tavern at Cranwell Resort
Stagecoach Tavern
Swiss Hutte
The Old Inn on the Green
The Red Lion Inn
The Williams Inn
Wheatleigh
Remember to call ahead to find out when the restaurants are open and what they are serving and tip generously"!
Tuesday, April 6, 2010
The Town that Food Saved: A Report from Hardwick, VT

We've borrowed the title from a new book by Ben Hewitt, just published by Rodale Press, about the growing local food economy in the region of Hardwick, VT.
Come Monday April 19th at 7 pm to the Congregational Church 251 Main Street, Great Barrington, MA to hear Cheryl Fischer describe the exciting developments in a food and agriculture experiment.
The book is here. The Center for an Agricultural Economy is here.
Friday, March 26, 2010
Berkshire Grown's March Maple Dinner in ruralintelligence.com

http://www.ruralintelligence.com/index.php/parties_section/parties_articles_parties/berkshire_growns_annual_maple_dinner_at_the_red_lion_inn/
Monday, November 16, 2009
Holiday Farmers' Markets

Berkshire Grown hosted more than 60 regional farmers and food producers in the Berkshires reaching more than 2,000 community members at the first annual Holiday Farmers’ Markets on Saturday, November 21.
“The markets were an overwhelming success and we were thrilled to have seen such a turnout,” said Barbara Zheutlin, executive director of Berkshire Grown. “We had an impressive number of vendors at both locations and received very positive feedback from customers and vendors alike. Everyone wants to do it again next year,” she added.
In Great Barrington, more than 500 people shopped the 35-vendor Holiday Farmers’ Market at the old firehouse on Castle Street. The Williamstown Holiday Farmers’ Market, which took place at the Williams College Field House, attracted more than 1,400 community members. The two community markets helped extend the selling season of farmers while promoting the use of locally grown and produced food for the Thanksgiving season.
One vendor reported the Holiday Farmers’ Market was the highest-grossing farmers’ market on record for their farm. Every vendor said they would definitely do it again next year and community members requested a second market before the Christmas holiday.
“We could not believe the support we received for the Williamstown Holiday Farmers’ Market,” said Zheutlin. “We’re really energized by the demand for local food and for the creation of a community around our farms and food producers and are already talking about another holiday market (or two) for 2010,” she added.
In support of Berkshire Grown, this event was sponsored by Williams College (The Sustainable Food and Agriculture Program in conjunction with Dining Services), Mezze Restaurant Group and Slow Food of Western Massachusetts. Visit www.berkshiregrown.org for additional details.
Copy and paste in these links to see photos
http://picasaweb.google.com/barbro17/HarvestMarket?feat=directlink#
http://www.flickr.com/search/?q=williams+college+holiday+farmers+market&z=e
Wednesday, July 15, 2009

Level One participants are encouraged to eat local foods for one meal out of every three.
Level Two participants are challenged to make two out of every three meals local.
Participants can sign up for all or part of the month. All participants are eligible to win a raffle prize of a basket of local food from Wild Oats.
Throughout the challenge month Wild Oats will be featuring local food specials, local menu ideas, and prepared foods made with local ingredients. On July 14 from 7-8 pm, the store will host an evening on "How to Shop for and Prepare Meals Using Local Foods" with General Manager Michael Faber.
July 16 with a local foods BBQ
"There are so many good reasons for eating local," said GM Michael Faber. "It's healthier, safer, and good for the community and the local economy. And local foods are fresh, which makes them taste better. Wild Oats is lucky to be located in a region of the state that offers a variety of local produce, meat, dairy, eggs, honey, bulk foods, and many other products, making it not only a pleasure to eat local, but relatively easy, especially at this time of year."
http://www.wildoats.coop
Tuesday, May 19, 2009
WHAT?!? Frito- Lay is going local?
Read the article in the NY TIMES, here's an excerpt:
"Frito-Lay is one of several big companies that, along with some large-scale farming concerns, are embracing a broad interpretation of what eating locally means. This mission creep has the original locavores choking on their yerba mate. But food executives who measure marketing budgets in the millions say they are mining the concept because consumers care more than ever about where their food comes from.
“Local for us has two appeals,” said Aurora Gonzalez, director of public relations for Frito-Lay North America, which is owned by PepsiCo. “We are interested in quality and quickness because we want consumers to get the freshest product possible, but we have a fairly significant sustainability program, and local is part of that. We want to do business more efficiently, but do it in a more environmentally conscious way.”
The original “eat local” movement, an amalgam of food and environmental politics, came of age a decade or so before the term locavore was coined in 2005.
"To a certain set of believers, supporting locally grown food is part of a broad philosophical viewpoint that eschews large farming operations, the heavy use of chemicals and certain agricultural practices, like raising animals in large, confined areas.
“The local foods movement is about an ethic of food that values reviving small scale, ecological, place-based, and relationship-based food systems,” Ms. Prentice said. “Large corporations peddling junk food are the exact opposite of what this is about.”
"But people on the other side of the argument say the widening view of what it means to eat locally is similar to the changes the term organic went through as it grew from a countercultural ideal in the 1960s and 1970s to an industry with nearly $25 billion in sales last year. A related debate about how to define sustainable farming is now gathering force in government, agriculture and business."Thursday, February 12, 2009
Wednesday, February 11, 2009; F01 Washington Post
Sustainable-food and farming activists in Washington have long felt they were on the outside looking in. New Secretary of Agriculture Tom Vilsack says he wants to change that. In an interview with staff writer Jane Black, the former Iowa governor, 58, talked about his personal struggles with food and about his vision of how to transform the department -- maybe even rename it -- to serve a broader range of interests. Edited excerpts follow:
Some in the sustainable-food community have worried that you are too closely identified with ethanol and agribusiness. Is that fair?
First, I would ask for the opportunity for people to get to know me and judge me by the actions I take in this office. I'm not sure the full nature of the record was understood.
What don't people know about you that might change their minds?
Food during my early years was a very difficult issue for me. I grew up in an addictive family. My mother had serious problems with alcohol and prescription drugs. I was an overweight kid. I can remember back in those days there weren't the strategies that there are today to deal with those issues. So my parents put this very nasty cartoon of a very overweight young kid with a beanie cap and pasted it on the front of the refrigerator. So every time I opened the refrigerator I had to look at that picture.
Food is a fairly significant aspect of my life. I have struggled mightily with food. With my weight. And I'm conscious of it. So I have a sensitivity to people who struggle with their weight. That's one aspect people don't fully appreciate. I don't want youngsters to go through what I went through.
There are ways we can go do a better job of educating young moms and dads about the vital role they have as the child's first teacher. I think there are ways in which we can partner with local school districts and states to do a better job to provide nutrition options at school. It's our responsibility to get this health-care crisis under control. I think if people understand that history and how serious I am about this and look at the record in Iowa -- the real record in Iowa -- they would be less concerned than they were.
What specific ideas do you have about how to move forward to improve nutrition in school lunches?
Part of my responsibility is to find people who share my concern and have more expertise than I do. People we nominate will be people who understand this issue and have the desire to effect change. The specifics of how we can do this will come from the experts. My job is to listen to the president, who is the ultimate vision maker, articulate his vision to the people who work in this department and add my two cents' worth. The vision is, he wants more nutritious food in schools.
Will local foods play a part?
In a perfect world, everything that was sold, everything that was purchased and consumed would be local, so the economy would receive the benefit of that. But sometimes that stresses the capacity: the production capacity or the distribution capacity. Especially since we don't have yet a very sophisticated distribution system for locally grown food. One thing we can do is work on strategies to make that happen. It can be grant programs, loan programs, it can be technical assistance.
Whom do you see as your constituency?
This is a department that intersects the lives of Americans two to three times a day. Every single American. The department has a global influence in terms of food, in terms of consumers and in terms of some of the moral challenges that a wealthy nation faces in the face of hunger. So I absolutely see the constituency of this department as broader than those who produce our food. It extends to those who consume it.
I know you are aware of the lists of progressive candidates for undersecretary that are circulating. How will you bring new voices into the debate?
As we set up advisory boards and committees, we'll have a better representation of people involved in food and agriculture. I think it's not so much the names on the list as a recognition of the vision: a sufficient, safe, nutritious food supply produced in a sustainable and environmentally supportive way. There's a recognition of the importance of that.
Is it true that you are thinking of changing the name of the department to include a reference to food?
We haven't got to that point. Rather than renaming it, as important as some people may feel that would be, I think [we need] a recognition that this was America's first energy department. If you think of what food is, it's the energy we use to do our daily work. I want people to know about the USDA. This is a very important department. It's not fully appreciated as such.
It's hard to convince people of that sometimes.
You tell them there's a new day here. You tell them every time they pick up a fork, every time they pick up a spoon, every time they slice a piece of bread, remember America's first energy department.
Wednesday, July 30, 2008
Grow Your Own by Allison Arieff
“Edible landscape” seems to be going head to head with “staycation” as the most popular catch phrase of Summer 2008. Lawns may not be disappearing before our very eyes, but citizens are definitely swapping out blades of grass for bushels of beans in increasing numbers.
Take me for instance, a bona fide city dweller: As a follow up to my column in March on the reclamation of urban and suburban land for agricultural use, I’ve spent the last several weeks putting theory into practice, literally getting my hands dirty (and whatever other cliché I can unearth) in the interest of urban agriculture.

Two months ago, I learned about My Farm, run by mortgage-broker-turned-farmer Trevor Paque. My Farm is essentially an urban take on community-sponsored agriculture (CSAs). With CSAs, individuals essentially invest in rural farms to help support their operations and are given a weekly box of fresh produce in return. With My Farm (and similar operations found in cities including New York and Portland, Ore.), you can grow food in your own backyard with the assistance of urban farmers like Paque. In one day, he created our 120-square-foot backyard farm — landscaping with found materials from the yard, installing a drip-irrigation system and planting heirloom seeds. Now he comes once a week to harvest a box of organic and ridiculously local produce for us — plus an additional box, which he sells to another family in our neighborhood.
This costs us about $100 a month, and has allowed us to replace our water-dependent grass patch with an edible landscape. After just three months in business, Paque has a waiting list of over 200 people and is scrambling to keep up with demand.
Urban agriculture has been around since at least the 18th century, but it’s an idea whose time has truly come — now — in the United States. The reasons range from the fact that our hands are always found glued to computer keys and not even occasionally in the dirt, to the scary existence of industrially grown tomatoes that may (or may not) cause salmonella, to the fact that a drive to the market can now cost more than the food you purchase there.
Though some may see this as a “lazy locavore” trend — wherein couch potato clients, glass of biodynamic Syrah in hand, observe the hard labor of city farmers while lounging with their laptops — the urban agriculture movement seems to me to be slowly transcending its elitist associations. It is truly growing into something that is wholly about collaboration, community and connection to food, to neighbors, to land.
That’s certainly been my experience both in my yard, as neighbors and friends come by to help harvest (and to eat), and in my city. Earlier this month, my family spent a Saturday at San Francisco’s Civic Center Plaza, helping to plant a 10,000-square-foot Victory Garden sponsored by Slow Food Nation, a nonprofit organization that will be celebrating American food through art, music, lectures, tastings, school programs and the like over Labor Day Weekend. More than 250 volunteers and nearly a dozen Bay Area gardening organizations dedicated their time to plant the first edible garden in front of San Francisco’s City Hall since 1943. Designed by John Bela of the arts collective REBAR and curated by the artist/gardener/activist Amy Francheschini of Victory Gardens 2008+, this public installation aims to demonstrate the potential of a truly local agriculture practice while producing high-quality food for those in need.

This day was social networking of the best sort. Participants got some dirt under their fingernails, ran into old friends, ate an organic lunch and left weary but happy. It was as much about community creation as food cultivation. I hope to see this sort of urban (and suburban) intervention replicated across the country. (It will be a shame if the city of San Francisco can’t find a way to either keep the garden here or find a suitable space to relocate it.)
This isn’t just a California thing, nor does it require vast amounts of open space. At PS1 in Long Island City, N.Y., the architecture firm WORK AC eschewed that art institution’s traditionalUrban Beach concept for an Urban Farm.

“This came out a desire to combine urbanism with ecology,” explains Work Architecture Company principal Dan Wood, who with his partner, Amale Andraos, and their architecture students at Princeton have concluded that the urban farm is really the holy grail of making things sustainable. WORK AC’s take is particularly urban, featuring things like a mobile phone charging station, speakers that emit farm-animal sounds and “Gaia” soil made from recycled Styrofoam and pectin gel. Food harvested from the project is used at PS1’s café, thus reducing food miles to a whopping 300 feet.
When I spoke with Wood and Andraos recently, it was evident that this project is the result of an intricate network of people and places. They spoke excitedly of the great advice they’d received, for example, from Michael Grady Robertson of the 50-acre Queens County Farm Museum (which I bet you didn’t know existed) in New York and from their solar panel installer, who’d honed his craft in Alaska. Andraos stressed that they really wanted this typically rural thing to offer to city dwellers all the things that attract them about city living: social interaction, play, excitement, fun.
If all of this has helped plant a seed of inspiration, why not enter Readymade’s Second Annual Garden Challenge. The DIY bible Readymade, which inspires its readership toward the execution (or at least vicarious realization) of creative ideas on small budgets, invites readers to submit ideas for transforming their own outdoor spaces in innovative ways. (E-mail ideas to shana@readymademag.com by Aug. 1.) I’ve no doubt they’ll be hearing from hordes of less-than-lazy locavores.
http://arieff.blogs.nytimes.com/2008/07/28/grow-your-own/?ex=1217995200&en=534a5e36de794743&ei=5070&emc=eta1Friday, June 20, 2008

http://www.businessweek.com/ap/financialnews/D91CM3R81.htm
Chipotle to use more local ingredients
By CATHERINE TSAI
DENVER
Chipotle Mexican Grill Inc. is breaking from the fast-food model once again.
The Denver-based chain known for its hefty burritos is pledging to use a set amount of local produce at each of its more than 730 restaurants around the country -- when produce is in season.
This summer, Chipotle is purchasing 25 percent of at least one produce item for each of its stores from small and mid-sized farms located within about 200 miles. Those purchases could include lettuce, onions and peppers.
Organic beans, avocados and herbs grown only on a large scale in certain climates won't be part of the program.
Fine dining chefs have long sought ingredients from nearby farmers, but Chipotle is moving that philosophy to a growing quick-service chain.
"It's going to open up the practice of knowing where food comes from to a wider variety of people," said Kate Evanishyn of Slow Food USA, which believes in food production that treats the environment, animals, human health and workers well.
"Ultimately this is changing the way the world thinks about and eats fast food," Chief Executive Steve Ells, who founded the company, said.
Ells, a graduate of the Culinary Institute of America, said it's about getting the best tasting food. The program marks an extension of the "Food With Integrity" slogan for the chain, which only serves naturally raised pork and chicken.
Ingredients taste fresher when they don't travel as far to get to the table, and they taste better when raised without chemicals, Ells said. Using local food means using less fuel to transport ingredients, and it supports the local economy, he said.
Ann Daniels, executive director of purchasing, said using more local ingredients will lower expenses in some cases and raise them in others, but food costs won't significantly change either way. She said the policy will stay in place even as Chipotle adds stores.
Finding the right suppliers, though, has been a challenge. During a test last year, Chipotle discovered it would have to use mid-size farms of about 500 to 600 acres to ensure a reliable supply. Tiny growers were less able to survive swings in weather or couldn't always deliver a product, Daniels said.
The company turned to distributors, local employees and the Web to find producers and then checked that each met its standards, such as those for food safety.
Daniels said Chipotle has 30 to 50 farms on its list so far.
Among them is third-generation farmer Kirk Holthouse of Holthouse Farms in Willard, Ohio. His family's 500-acre farm will provide jalapeno peppers, romaine lettuce and green bell peppers to Chipotle in Ohio, Pennsylvania, Indiana, Kentucky and Michigan.
He said he was glad to hear a chain was interested in local produce.
"In the summertime, quite often, we don't get some of that business because a lot of chain restaurants will be buying out of California," from farms 10 to 20 times larger, Holthouse said.
His farm usually ships about 1,000 truckloads a year. Chipotle's orders could add an extra truckload a week, he said.
Chipotle's initiative comes amid a weak economy, with diners eating out less. In a note to investors this week, Deutsche Bank analyst Jason West said the chain's same-store sales, or sales at locations open at least a year, have decelerated in each of the last four quarters.
Chipotle has not commented on West's note, but Ells said last week that the chain is committed to adding more local ingredients and suppliers and to include smaller farms.
"It's not an easy project but very worthwhile," Ells said.
Wednesday, September 19, 2007
Is eating local the best? the debate continues on grist.org
Posted by David Morris at 1:05 PM on 12 Sep 2007
"...Buying and using local food creates a tight-knit interconnection between producers and consumers. It makes us more intimately aware of the impact of our buying and producing decisions on our neighbors....
"A local food economy enables accountability; distance disables accountability. As we have recently discovered, food shipped across the planet, from jurisdictions and by corporations that do not view safety as their highest priority, is virtually untraceable. Or it requires global inspection agencies that themselves become unaccountable.
"Still, a growing number of voices, especially from southern countries, criticize advocates of local food on equity grounds. Many developing countries rely on agricultural exports to generate foreign currency to buy products and services essential to their survival and growth, they argue. If the developed world suddenly stopped importing its food, southern farmers would be further impoverished. This could have profound environmental consequences. Poverty is the single biggest factor driving problems like deforestation, biodiversity loss, soil depletion and the endangerment of wildlife. Export earnings -- from food flown to Europe and the United States -- allow southern farmers to invest in more environmentally friendly agriculture.
"I find the equity argument more compelling than the environmental argument against local foods. Yet the equity argument also ignores the dynamics of dependence.
http://gristmill.grist.org/story/2007/9/11/155054/969